JR JR passed out ice pops at ACL Fest, and we have the scoop

Every artist at Austin City Limits Music Festival has something to offer. Radiohead’s got warbling emotional overload. Kendrick Lamar’s got passion and power. JR JR’s got frozen treats.

Detroit indie-pop band JR JR, formerly known as Dale Earnhardt Jr. Jr., perform on the Cirrus Logic Stage on the second day of weekend two of the 2016 Austin City Limits Festival at Zilker Park Oct. 8, 2016.  Erika Rich for American-Statesman

Detroit indie-pop band JR JR, formerly known as Dale Earnhardt Jr. Jr., perform on the Cirrus Logic Stage on the second day of weekend two of the 2016 Austin City Limits Festival at Zilker Park Oct. 8, 2016.
Erika Rich for American-Statesman

The Detroit indie rock band formerly known as Dale Earnhardt Jr. Jr. performed for the second weekend of Austin City Limits Music Festival on Saturday, and fans reported that the show had sunny vibes to match the rays in the sky. Their key? A “Golden Girls” sartorial homage and some ice pops.

JR JR in their Golden Girls outfits. @jrjrmusic #aclfest #acl2016 #jrjr #atx

A post shared by Dave Wilson (@davedwelling) on

The band posted a photo looking out from the stage earlier in the morning, no doubt calculating the proper trajectory for a stick-supported delight.

Bea Arthur would have been proud.

One of the pop passers-out, Dave Schwab of Austin, posted an Instagram of what might be the best job at ACL.

Sometimes your buds ask you to hand out popsicles at their show. @jrjrmusic 📸 by @knoxycottin #aclfest

A post shared by Dave Schwab (@dwschwab) on

Schwab said via Facebook that he became friends with JR JR after the band came to ACL in 2011. They returned to town about a month later, and Schwab showed them the sights of Austin, which included a little karaoke. Schwab said he later went on tour with the band, bringing along a photobooth from Smilebooth, the company he works for, as an experiment.

But about those pops. The first time Schwab saw the band that would become JR JR at ACL, they “dedicated a song to the people in the back, then handed out popsicles to the front of the crowd,” he said. “It was hilarious.” For the band’s return to Zilker Park, they wanted to do something similar, Schwab said, so they got together with local treat company Cold Ones Pops. Armed with 200 pops, Schwab wheeled a cooler on stage and began the pop flinging.

“I jumped down in the photo pit and handed them out to the lucky crowd members who were close enough to the fence,” Schwab said.

Schwab said he’s kept on the soda jerk costume he wore for the stunt as he’s wandered around the festival, and people have recognized him.

“So crazy and surreal to be on a big stage like that, having played in bands and hope to attained that level,” Schwab said. “And to be here, slinging popsicles.”


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